Here's how a stranger reads your business: stars first, then the most recent review, then whether anyone from the business bothered to answer it. That's the whole decision, made in about four seconds, before they've seen a page of your website or a second of your video.
Most owners handle this the same way: whoever gets to it. Which means nobody gets to it. The five-star reviews sit unthanked, the one-star review from the guy who never actually came in sits unanswered, and every one of those is read by the next hundred people deciding whether to call.
We think of it as your brand's personal hype squad and bodyguard rolled into one. Because in today's digital Wild West, your reputation shouldn't be left to chance. It should be sculpted, shielded, and served on a silver platter to your audience. And it should be priced on the page, not on a call.
Review Management
Monitoring
Reputation Repair
Two studies put a number on this. Harvard Business School's Michael Luca matched restaurant revenue records against Yelp ratings and found a one-star increase produces a 5 to 9 percent increase in revenue, and that the effect is entirely on independent businesses, not chains. For a $500,000-a-year business, the gap between 3.5 and 4.5 stars is $25,000 to $45,000 a year, at the same prices, from the same door.
Womply went further and measured the silence. Across 200,000 small businesses, three out of four never respond to a single review, and the ones that reply to even 20 percent of their reviews earn 42 percent more revenue than the ones that reply to none. Businesses answering at least half of their reviews earn about $166,000 more a year. Ignoring a bad review isn't neutral. It's the most expensive thing you can do with it.
Priced by how many reviews come in, because that's what drives the work. Every plan includes the gathering campaign (the ask at the right moment, with a one-tap link), a human-written reply to every review that mentions what you actually did, monitoring on Google, Yelp, and Facebook, fake and unfair reviews contested, and a monthly review report.
Gathering system setup, $249 one-time. The review link and QR code, the email and text follow-up sequence, the counter card, and a ten-minute staff training on when and how to ask. Waived on the Map Pack and Main Attraction Google Business Profile plans, where it's already built in.
A backlog isn't maintenance; it's a project, and we price it like one so you know the number before we start.
$249, $399, or $599 a month depending on how many reviews come in (up to 10, 30, or 75), each including the gathering campaign, human-written replies, monitoring on Google, Yelp, and Facebook, and contesting fakes. Multi-location and high-volume plans are quoted. The gathering system setup is $249 one-time.
Yes, and it's half the job. Replying protects your rating; gathering moves it. Every plan runs a review-gathering campaign: the right ask at the right moment, a one-tap link, and follow-ups tracked and tuned monthly.
We price the backlog as a one-time project: $20 per negative review and $8 per positive one, each getting a real, specific reply. A hundred-review backlog runs about $2,000. If the rating itself needs to move, that's reputation repair from $850 a month.
Sometimes. Reviews that violate Google's policies (fake accounts, competitors, people who were never customers, harassment) can be reported and removed. We charge $50 per review actually removed, so you only pay when it works. Reviews from real, unhappy customers can't be removed; they get answered well instead.
Review management is the ongoing lane: gathering, answering, monitoring. Reputation repair is for a reputation that's already gone sideways: a backlog, a smear campaign, a viral moment. It combines the backlog cleanup, removals, and an intensive gathering push with a stated rating goal, from $850 a month.
We're based in Monticello, NY and serve businesses and nonprofits across Sullivan County, Orange County, and the Hudson Valley, by appointment.
