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A billboard on Route 17 gets seen by people doing 55 in the other direction. A digital sign rotates you in with a dozen other advertisers for eight seconds. A Facebook ad reaches people on the couch, and it's gone in a swipe. None of them put your message in front of a person who is, right now, walking around with money looking for something to do with it.
A festival crowd is exactly that person. They came to wander, look at things, and buy. So we put the screen on a walker's back and send it into the crowd: a large LED video screen at eye level, playing your ad every two minutes, moving to wherever the people are. Heads turn. Phones come out. And because every ad carries a QR code tracked on our own conversion tracking system, you find out what the day actually produced: scans, walk-ups, sales. Not "impressions." Receipts.
We run it at street festivals, county fairs, trade shows, and conferences across Sullivan County, Orange County, and the Hudson Valley, with three backpacks and the walkers to carry them.
Shared Slot
Exclusive Backpack
Full Fleet
Priced per backpack, per event day, and the tier depends on how big the crowd is, because the crowd is what you're buying. An event day is up to six hours; extra hours are $60 per backpack per hour. Every price includes the walker.
| Event size (attendance) | Shared slot (1 of 8) | Exclusive backpack | Full fleet (3) |
|---|---|---|---|
| Small, under 2,500 (street fairs, chamber events, trade shows) | $79 | $499 | $1,399 |
| Mid-size, 2,500 to 10,000 (town festivals, county fairs) | $129 | $799 | $2,199 |
| Large, 10,000+ (the regional draws) | $199 | $1,199 | $3,299 |
What a slot buys. A shared slot is your 15-second ad in a rotation of eight: it plays every two minutes, 180 times over a six-hour day. An exclusive backpack is all 1,440 plays, yours alone. The full fleet is three walkers covering the whole event at once.
Multi-day events: 20% off the second day and every day after. Need the ad made? A static or animated graphic is $45; a 15-second video spot is $175, produced with Nimble Dragon Studios, our award-winning production partner. Send us a logo and a phone number and you can be on the screen this weekend.
Is it worth it? Compare what the money buys, not the ad-industry math. A truck-mounted mobile billboard runs $400 to $900 a day driving loops through traffic. A digital billboard slot is $1,000 to $3,000 a month for eight seconds out of every minute. A festival sponsorship is $500 to $5,000 for a banner on a fence. And every one of those makes you guess what it did. Ours puts a QR code on every play, so at the end of the day you know how many people scanned it, walked over, and bought.
By event size, per backpack, per day. A shared slot (your ad in a rotation of eight) is $79 at small events, $129 at mid-size, $199 at large ones. An exclusive backpack is $499 / $799 / $1,199. The full three-backpack fleet is $1,399 / $2,199 / $3,299. Walkers are included; a day is up to six hours.
A large LED video screen mounted on a backpack, carried by a walker through the crowd. It plays static images, animated graphics, and video, rotating through the advertisers on it. We have three, so we can cover a whole event at once.
A shared slot plays your 15-second ad every two minutes, about 180 times over a six-hour event day. An exclusive backpack plays only your ad: 1,440 plays.
Yes. A static or animated graphic is $45; a 15-second video spot is $175, produced with our award-winning production partner. Or send us a finished ad in any common format and we'll size it for the screen.
Every ad carries a QR code tracked on our own conversion tracking system, so you see scans, visits, and (if you give us a landing page or offer) sales, tied to the event. It's the one form of outdoor advertising that comes with a receipt.
Street festivals, county fairs, trade shows, conferences, parades, and anywhere else a walker can go, across Sullivan County, Orange County, and the Hudson Valley. Tell us the event and we'll tell you the tier and what's still open.